Are you another Fan that sees what we see?
Empty stadiums confirmed what we all knew...
Football really is NOTHING without fans.
But as fans we feel exploited rather than valued... and it's GETTING WORSE!
What's happening now is not sustainable...
WINNERS
Players
Premier League players earned £3.2 billion in 2020, the salary of top players is 1000x that of the average fan
Broadcasters
In 2020, over 80% of the $65.8 billion global sports sponsorship revenue went to broadcasters
LOSERS
Fans
Fans spent over £1.3 billion in 2019
Clubs
Clubs lost nearly £1 billion in 2020 and £200 million in 2019
Clubs can't help us, as they are struggling to survive themselves
Manchester United
£0.85 revenue per fan
Sky
£104.60 revenue per fan
Fans THINK the money is going to clubs, but it’s actually media companies who are sucking all the money out of OUR game! ❌
But by far the biggest winners are the social media companies that profit from our data
£5.36 revenue per fan
£161.43 revenue per fan
Social media platforms make money by using our data to target advertisements at us, which only works because we also give them our content for free.
It gets worse....
Despite generating billions from fans’ data and content, social media platforms do little to stop the online abuse
Clubs can't, but fans can...
- We believe that fans deserve to be recognised for their contribution to the game - empty stadiums proved that
- We believe in a different business model that rewards fans financially rather than exploiting them
- We believe that if we want to see change, we have to take responsibility ourselves to make it happen
- We're no longer prepared for tech giants in San Fransisco to profit from us supporting our clubs
If these companies are making so much money out of us, then let's build one that FANS own 
- Owned by fans based on their contribution to the community
- Fans should be paid for following their team, meaning we have more money to spend with the clubs we love
- Content creators to earn a financial reward for their work, rather than giving it to the social media giants
- A safe place for fans of all demographics and race without trolls
We're a movement of fans divided by rivalries but united by our mission to
… ARE YOU WITH US?
WHY THE BRIGHT SHIRTS?!
This issue is so important that we chose a colour scheme that makes Game Changers stand out from the crowd!
Show your support for the #CTG movement by signing up to the mailing list below, and we’ll enter you into a draw to win a FREE limited edition GameChanger shirt!
